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 Laundrapp closes £4m funding round to fuel growth

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Revolutionary on-demand laundry and dry cleaning app attracts investment from global partners

25/03/2015 – Laundrapp, the on-demand laundry and dry cleaning app, today announced it has closed a £4 million funding round, backed by a powerful group of investors including Michael Spencer, founder of interdealer broker ICAP plc, and Jeff Blue, the former strategic development director at Sports Direct International.

The funding will enable Laundrapp’s continued rapid expansion across the UK and a substantial investment in marketing.

Co-founded by Dom Perks and Ed Relf, Laundrapp offers customers a full dry cleaning and laundry service, using an app on their smartphones and free collection and delivery. The whole service takes the stress out of washing at competitive prices. The service launched in January 2015 and is already operating in three cities across the UK with a view for further expansion in the coming months.

IPGL, Michael Spencer’s private investment group was a cornerstone investor in the funding round whilst he also invested on a personal basis. As part of the expansion drive, Tina Kilmister-Blue, chief executive of IPGL, is joining the Laundrapp board.

“I wish Laundrapp had existed when I was a young broker,” said Spencer. “It would have made my life so much easier. So when they pitched the idea to me I was hooked right away and I am convinced this will be a big success.”

Dom Perks, Laundrapp’s chairman and co-founder, said: “we are delighted to have closed this funding round and to have attracted such significant investors. This gives us the firepower to go out and make Laundrapp the solution to everyone’s washday woes.”

Ed Relf, Laundrapp’s CEO and co-founder added: “Our ambition is to disrupt an entire industry ripe for smart technology and innovation. We have the model, the technology and the commercial partners to revolutionise an entire industry, we’re creating a remote control for people’s laundry and we’re overwhelmed by the positive response!”

Laundrapp is run by a team of experienced technologists, and entrepreneurs. Ed Relf was previously the CMO / CCO of Mind Candy, the company behind Moshi Monsters, while Dom Perks, ex-McKinsey, has driven a series of start-ups and turnarounds. Antony Pink, Laundrapp’s COO, was previously a Strategy Consultant at Accenture, while CTO Nick Bransby-Williams, previously CTO at Sooqini, complete the executive founding team.

Laundrapp is available across all major smartphone and tablet devices across iPhone, Android and Amazon platforms. The easy to use app enables customers to outsource their laundry and dry cleaning in a simple, smart and convenient way and is one of London’s highest profile and fast growing startups.

About Laundrapp

Founded in 2014, Laundrapp is a privately owned start-up, which provides an on-demand laundry and dry cleaning service. Laundrapp collects, cleans and delivers anywhere in London, offering customers a smarter and simpler way to do their laundry and dry cleaning. The company is dedicated to providing its customers with the highest quality cleaning experience, through the company’s trusted and handpicked partner network.

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Edward Relf Bio
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